Photo by Jonathan Greenaway / Unsplash Although online gaming platforms are investing heavily in advertising, nothing comes close to an endorsement from a celeb. For a long time, online casinos have been leveraging the immense following of celebrities like movie stars and top athletes to boost the visibility of their brands.
Many celebrities across various fields have sealed endorsement deals with major online gaming platforms. Online casinos prefer celebs who exude confidence and can represent their brand positively. Celebrities involved in scandalous activities or behaviors are often overlooked.
These celeb endorsements are meant to attract new players to online casino platforms. The following are some of the celebs that have endorsed online casinos: Shane Warne
Shane Warne is one of the most famous cricketers to emerge out of Australia. He is regarded as one of the finest spin bowlers in cricket history. After officially retiring from professional cricket in 2008, he began pursuing his love for poker by participating in significant circuits globally. This passion for poker, combined with his fame, made him a suitable brand ambassador for 888.
Launched in 1997, 888 is one of the pioneering online gaming companies in the world. It has grown to become one of the leading companies in the market, winning numerous prestigious industry awards in the process.
While working for 888, Warne has played in major poker events, including WSOP (World Series of Poker), 888 UK Poker Open, and Aussie Millions. He played an essential part in marketing 888 and growing the platform’s customer base. This is because most new players through marketing strategies like celeb endorsements.
Besides featuring in commercials for 888, he is credited for the 2009 888 Poker Ashes. The poker tournament was a replica of the 5 Test Ashes cricket series and involved cricket players from England and Australia.
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