News Americas, NEW YORK, NY, Mon. Sept. 13, 2021: The global gambling market is growing rapidly and, as it turns out, emerging markets are key contributors. Online gambling, in particular, has seen an upsurge that has exceeded expectations in many ways.
Latin America is currently one of the most lucrative emerging online gambling markets . Its residents have access to an ever-increasing selection of online casino games. From online slots to tables games and even poker, there is a lot to choose from. All they will need is a solid platform.
Poker stands out for many things. It is a popular casino game with a rich history and a very impressive growth trajectory. Not only has the vertical survived and overcome lots of challenges but it also continues to impress. That said, it is only logical that the game of poker is also making waves in Latin America.
So, what are the factors pushing the growth of poker in Latin America? Economy and Demographics
When we say that Latin America is an emerging market, this extends well beyond just gambling. Generally speaking, the economies of many of the countries in the continent are growing fast. In addition to accounting for nearly 10 percent of the global GDP, the market population is expected to grow to over 640 million. For gambling, this comes to as many as 300 million potential customers. In addition to that, there is an evolving workforce population that is slowly fostering the emergence of a robust middle class.
How does that affect online poker in Latin America? Well, it all boils down to the target market. In this case, that is the adult population with solid purchasing power. They can not only be able to buy into poker games but also invest in devices that will make that possible. Online poker is more accessible and popular than ever before in the region. That is because the socio-economic situation allows it. The Power of Mainstream Appeal from Places Like the US
While our sights are set on the Latin American poker market, we cannot ignore the influence that other […]
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